Issey Miyake

Visual Identity | Art Direction

BE, new launched perfume by Issey Miyake. 
The gentle breeze of wind. 

Be, the new perfume of Issey Miyake.
The wind that you can smell, transcends the imagination and provokes our emotions.

The gentle breeze along with the first sun ray.
The gusty storm under the rain.
The faint wind under a starry night.
The wind that u can smell.